AI Business Maturity Model
Certifications
Find a CoachFind a SpeakerSign In
About AscentMaturity LevelsHow It WorksExample JourneysStart Assessment
Back to All Journeys

Marcus T.

Software Agency Owner
Technology
15 developers

3.4

AIBMM Score

Marcus runs a software agency with 15 developers building custom applications for enterprise clients. Senior developers were spending 40% of their time on code reviews and documentation instead of architecture and client work.

Starting Point: The Struggles

Junior developers waiting hours for code review feedback

Documentation perpetually out of date

Bug triage consuming senior developer time

Knowledge silos between team members

The 90-Day Journey

Week 1
Discovery with Leadership
Discovery

Marcus ran Discovery with his tech leads. Score of 3.4 reflected their GitHub Copilot usage but lack of autonomous agents or connected systems.

Week 2
Developer Workflow Mapping
Workflows

Identified 10 developer workflows. Code review and documentation had highest priority scores. Bug triage was medium priority but high volume.

Week 3
Ambitious Stage Plan
Stage Plans

Created Stage Plan with 4 Lifts (pushing WIP limit). Tech leads convinced Marcus they had capacity. This would prove challenging.

Weeks 4-6
AI Code Review Agent
Lifts

Built an AI agent that reviews PRs before human review. Catches style issues, potential bugs, and suggests improvements. Junior devs get feedback in minutes.

Weeks 5-8
Auto-Documentation System
Lifts

Deployed AI that generates documentation from code changes. Updates README, API docs, and architecture diagrams automatically on merge.

Week 7
WIP Overload
Checkpoints

Running 4 Lifts simultaneously caused context-switching issues. Bug triage Lift fell behind. Checkpoint decision: pause bug triage for Q2.

Weeks 9-11
Code Review Graduation
Lifts

AI Code Review graduated after achieving 95% of routine feedback automated. Senior developers now only review logic and architecture.

Week 12
Stage Review and Patterns
Pattern Library

Graduated 3 of 4 Lifts. Captured prompt templates for code review as patterns. Key learning: respect WIP limits.

Lifts Executed

AI Code Review Agent
Graduated
L2

L3

95% routine feedback automated

Auto-Generate Documentation
Graduated
L1

L2

Docs always in sync with code

PR Summary Generation
Graduated
L1

L2

Auto-generated PR descriptions

AI Bug Triage
Planned
L2

L3

Carried to Q2

Friction Encountered & Resolved

Issue

AI code reviewer flagging too many false positives initially

Resolution

Fine-tuned rules and added codebase-specific context

Issue

Documentation generation missing edge cases

Resolution

Added manual review step for public-facing docs

Results: By the Numbers

Time to First Review
Before

4 hours

After

15 min

94%
Documentation Currency
Before

40%

After

95%

+55%
Senior Dev Review Time
Before

40%

After

15%

-25%

Key Takeaways

AI code review is a force multiplier for development teams

Respect WIP limits - overcommitting hurts all Lifts

Junior developers benefit most from fast AI feedback

Documentation automation has surprisingly high ROI

What's Next for Marcus?

Complete AI Bug Triage, explore AI-assisted client communication drafting

Start Your Journey

Marcus started exactly where you are. Begin with Discovery to chart your own path.

Start DiscoverySee Other Journeys